In the last century, information and entertainment were broadcast to passive boxes like radios and TVs. The audience of today lives in an interactive world, using computers and phones to explore and communicate.

Now we are watching the birth of a new category of entertainment, one native to the wired age, built to let the audience participate as well as observe. These are stories you can browse, take with you, push on and feel react. They invite exploration and community.

is working with partners to develop and publish a wide range of entertainment experiences in this new category, from single-player adventures you can experience at any time and place you choose, to massive real-time experiences that play out all over the world.